IIM-Lucknow Launches Executive Management Programme In Sales And Marketing Leadership
Campus News
An executive management programme in sales and marketing leadership has been developed by the Indian Institute of Management (IIM) Lucknow in partnership with Imarticus Learning for graduates with at least five years of relevant work experience.
In this course, students will attend masterclasses led by CXOs to gain knowledge of the difficulties faced in the workplace on a daily basis. According to IIM-L, the exposure aims to improve their educational experience and facilitate networking possibilities, allowing them to build relationships inside the business and stay up to date on employment prospects.
The training will make use of Imarticus game studio and gamified learning strategies. The course will also include Jean-Claude Larreche's REVMANEX Sales Excellence Simulation, which offers practical experience learning in sales and marketing. To learn how to increase client lifetime value, the Wharton Marketing Excellence Simulation is also used.
- IIM-Lucknow launches executive management
- Indian Institute of Management (IIM) Lucknow
- Jean-Claude Larreche's REVMANEX Sales Excellence Simulation
- Wharton Marketing Excellence Simulation
